Global Demand for Gardening Products to Surge

Gardening as an ideal leisure activity is once again on the upswing worldwide. High unemployment and reduced spending power due to the global economic downturn have made people frugal, and driven them to adopt austerity measures. As a result, gardening has received a boost as more and more people turned towards gardening to curtail their monthly expenditure on other leisure activities. Moreover, with people postponing or cancelling their holidays due to the austerity drive, the garden has emerged as a popular social venue for throwing lawn parties, barbecues, and backyard camping, thereby driving investments in the garden maintenance tools and services market. In addition to the aging population, and the desire to enhance aesthetics of their dwellings, factors such as increasing income levels, and changing lifestyles, are driving consumers to increase investments in gardening.

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